Shortbread Peep Cookies
Calling it like it is, Easter is not going to be the same this year. Thankfully we have Zoom and a way for families to “be together” even while apart. During these trying times of social distancing, everyone needs to get creative. These shortbread peep cookies are my creative way to celebrate Easter, since I’m willing to bet Easter candy is not as easily obtainable through Instacart deliveries.
Peeps are an iconic childhood treat I loved and hated as a kid. Although my family was not very religious growing up, we were still Christians and for my sister and I that simply meant presents under the Christmas tree and a bountiful candy basket on Easter morning.
Peeps were always in our Easter basket, something I expected, yet did not actually want to eat. There were not many others like me. Most kids I knew loved Peeps and gladly gobbled them up without thinking twice. I guess you could say I was more of a peep enthusiast, I loved the idea of cute, brightly colored sugarcoated marshmallows, I just didn’t actually love the taste of them. But before I can talk about these shortbread peep cookies, I need to provide some history.
The Story of Peeps
In 1953, Peep candies was purchased from the Rodda Candy Company by Sam Born, a Russian immigrant who first made a name for himself in 1916, when he developed the first machine that could mechanically insert sticks into lollipops. Born was considered a confectionary genius and it was he who turned those brightly colored, sugary marshmallow chicks into a must-have Easter basket phenomenon that continues to this day.
By 1954, Peeps had become so popular that Just Born Inc. had to develop a way to automate the process and quickly cool the Peeps. The candy company also developed special high-volume machines to keep up with the production demand. This machine revolutionized the Peep-making process and shortened the manufacturing time to about 6 minutes. The speed of the assembly line helped Just Born Inc. to become the biggest marshmallow candy company in the world.
In 1958, the company introduced the first pumpkin-shaped marshmallow treats for Halloween, followed by Christmas snowmen and trees, and now of course, the myriad of other shapes and varieties including modern-day emojis.
Fun Facts About Marshmallow Peeps:
- Peeps were originally formed by hand in a process that could take over 24 hours per individual Peep.
- The original Peep had two small wings coming off the back of each bird.
- Today over 5 million Peeps candies are made per day.
- The original Peeps were yellow. Laker pink and white birds had joined the mix. In 1995, blue and lavender birds were introduced. By the turn of the century, vanilla, chocolate, and strawberry flavors were added.
- Traditional marshmallow Peeps remain one of the most popular Easter candies, but for the holiday itself, bunny-shaped Peeps overtake the standard birds.
- Each classic, chick-shaped candy contains 28 calories per bird (that’s 140 calories for a pack of five).
- Roughly one-third of all Peeps purchased are not eaten but used for decorations or dioramas instead.
- Despite Peeps’ status as the iconic Easter candy, Sam Born and his descendants are actually Jewish – so they don’t celebrate Easter.
My love of cookies is no secret, and with all my stress baking, this post should be no real surprise. These shortbread peep cookies are my nod to the classic peep candies I anticipated in my Easter basket each year. But these bunny peeps are more my style. A soft buttery shortbread cookie base, cut extra thick how I like it, and covered in traditional yellow and pink Peep colors for nostalgic purposes.